While WWE still had the Survivor Series listed on their 2010 pay-per-view calendar, a new Variety article on WWE pay-per-view business confirms that WWE will be “re-tooling” the concept this year because of “eroding sales.”
Regarding the Survivor Series changes, a WWE spokesman said, “If something gets tired or old, it’s something we have to look at. It’s just like any entertainment property. It’s crucial to continue to reinvent yourself. WWE fans will tell you right away if they like it or don’t like it and if it’s something they don’t want, we don’t do it again.”